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As I Am Coconut Co-Wash 16oz

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As I Am Cocoshea Spray Moisturizer 4oz

Give your natural textured hair the nourishment it craves! This ultra-rich blend of Coconut Oil & African Shea Butter is designed to soften, hy...

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As I Am Curl Color

10 vibrant shades. Perfect for curly, wavy and coily hair. Damage free. No bleach or lightener neededCertified Vegan. Paraben Free. Sulfate Free. C...

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As I Am Curling Creme 8oz

Infused with Fiber Strengthening Ceramides, Nature’s Best Moisturizers, and Curl Boosters, this rich formula is designed to lock in moisture, defin...

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As I Am Curling Jelly

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As I Am Detangling Conditioner 8oz

29% Hair moisture increase in high humidity. Ease of Combing on wet hair by 42%. Detangling on dry hair made easier by 39%. As much as we love our ...

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As I Am DoubleButter Cream 8oz

Rich Daily Moisturizer. Moisture is essential for great natural coils and curls. When your hair feels a bit rough and dry, and looks that way too, ...

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As I Am Dry & Itchy Scalp Care Co-Wash 16oz

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As I Am Dry & Itchy Scalp Care Conditioner 12oz

Dandruff has met its match! This nourishing conditioner relieves scalp itch, flaking, and irritation caused by Seborrheic Dermatitis and Dandruff, ...

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As I Am Dry & Itchy Scalp Care Leave In Conditioner 8oz

Transform hair care with a formula designed to fight dry, itchy scalp and dandruff while preparing hair for flawless styling.Key Benefits:- Fights ...

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As I Am Dry & Itchy Scalp Care Oil Treatment 4oz

Fight dandruff at the source with this Olive & Tea Tree Oil Treatment, designed to nourish and deeply moisturize the scalp.🌿 Infused with Olive...

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As I Am Dry & Itchy Scalp Care Shampoo 12oz

Combat itchy flakes, dryness, and irritation with this anti-fungal and anti-bacterial shampoo, formulated for sensitive, dry, and itchy scalps.🔬 Zi...

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As I Am Hydration Elation Intensive Conditioner 8oz

Scheduled maintenance with this deep-down hydrating and fortifying conditioning treatment is a must for strong, shiny, soft, springy curls. This ri...

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As I Am Jamaican Black Castor Oil Conditioner 12oz

Increases Hair Moisture by 10.3% after First Wash Ease of Combing Improves by 43%  Makes detangling of coils and curls easier by 43% Reduces breaka...

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As I Am Jamaican Black Castor Oil CoWash 16oz

This unique nano-blend of ceramides and Jamaican Black Castor Oil targets every hair strand for an even distribution of castor oil to help repair a...

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As I Am Jamaican Black Castor Oil Curling Creme 8oz

Increases Hair Moisture by 54% after one application 7% Increase in Hair Strength after one use The JBCO Curling Crème is formulated with fiber str...

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As I Am Jamaican Black Castor Oil Leave-In Conditioner 8oz

Increases Hair Moisture by 42% after one application Improves Ease of Combing by 40% Empty heading Makes detangling of coils and curls easier by 49...

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As I Am Jamaican Black Castor Oil Moisturizing Masque 8oz

Increase Hair Moisture by 8% after one application Improves Ease of Coming by 36% Empty heading Makes detangling of coils and curls easier by 49% E...

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As I Am Jamaican Black Castor Oil Shampoo 12oz

Increases Hair Moisture by 7%, after one application Improves Ease of Combing by 34%  Makes detangling of coils and curls easier by 32% Reduces bre...

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As I Am Jamaican Black Castor Oil Smoothie 16oz

Increases Hair Moisture by 29% after One application Enhances Curl Definition by 168% 100% Flake Free Formula Reduces breakage by 83.3% Improves Ea...

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As I Am Jamaican Black Castor Oil Water 16oz

Improves Moisture 19.84% better than Regular Water Improves Tensile Strength by 7% Reduces Breakage by 95% Eases Combing by 32% Empty heading Make...

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As I Am Leave-In Conditioner 8oz

A great leave-in is a vital first step in styling. Smooth it on after cleansing and conditioning. Your finished style will be softer shinier and mo...

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As I Am Long & Luxe Conditioner 12oz

Ease of Combing Improved by 50% Reduces Hair Breakage by 60%. Improves Scalp Moisturization by 50%. Hair Moisture levels increase by 9% after One W...

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As I Am Long & Luxe Curling Enhancing Smoothie 16oz

Hydrating Leave-In Styling Cream Soft, Silky and Shiny Curls Smooths Split Ends For Wavy, Curly, & Coily Hair Delivers high definition twists ...

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