HAIR CARE

This moisture restoring blend uses the natural conditioning benefits of Honey and Coconut Oil, with the restorative benefits of Chocolate (Cacao) ...

This restorative hair and scalp oil uses a nourishing blend of 5 essential oils and Vitamin E to replenish natural nutrients, help protect against...

Discover our all new and improved Growth Miracle Formula. Natural African Herbs help create a problem-free, healthy scalp. Helps stop breakage, sp...

Our unique, easy-to-rinse, creme-on-creme, no-lye relaxer contains the finest extra virgin olive oil, shea butter, and African herbs used for gene...

Our smooth, silky, feather-light kids formula contains the finest extra virgin olive oil and herbal extracts used for generations to help strength...

This product provides gentle cleansing and exceptional aid with detangling hair. You can use Dream Kids Olive Shampoo for all types of hair, from ...

Our smooth, creamy, feather-light kids formula contains the finest extra virgin olive oil and herbal extracts used for generations to help strengt...

This moisturizing formula penetrates deep to reduce breakage and relieve dryness for enhanced comfort. African Pride Detangler also helps to softe...

Our smooth, creamy, feather-light kids formula contains the finest extra virgin olive oil and herbal extracts used for generations to help strengt...

Formulated exclusively for children's delicate hair and scalps, our Instant Moisturizing Detangler helps restore natural oils while smoothing an...

Formulated exclusively for children’s delicate hair and scalp, Soothing Braid Spray is great for use immediately after creating braid, twist, an...

African Pride Braid Sheen Spray instantly nourishes hair and scalp adding moisture, softness and natural shine to your braids. Use daily for str...

Discover our Olive Miracle® formula for silky smooth deep conditioned hair and a moisture-rich healthy scalp. African Pride® Olive Miracle® Magica...

This Hold & Cover Edge Gel slicks stubborn edges, temporarily covers grays, and fills in thinning areas. Apply to hairline using fingertip...

This Sealing Oil is specially crafted with a blend of black castor oil, tea tree oil, and soybean oil to lock moisture into hair strands and impro...

This Braid & Scalp Cleansing Rinse gently cleanses and conditions hair, edges, and the scalp during braided styles and under weaves without ca...

 Premium Oils provide immediate & long lasting benefits to the hair and skin. Peppermint Oil: Helps fight dry, flaky scalp Peppermint cools ...

Difeel Rosemary Premium Hair Oil is a lightweight, nourishing treatment crafted to support stronger, longer, and healthier hair. Infused with rosem...

99% NATURAL HAIR OIL BLENDDifeel Premium Hair Oil For Curly Hair instantly absorbs into hair. CURL ENHANCING HAIR OILOur curly hair oil creates a s...

HAIR OIL FOR HAIR GROWTH  Our all new Castor Plus Hair Oil Collection promotes healthy hair with formulations tailored to specific hair care needs....